Personalization and pop-ups on Maestra.io
Personalization primarily helps you collect as many contacts as possible from the traffic you drive to your site. The Maestra.io personalization module makes offers highly relevant by combining data on user behavior and preferences across the website, emails, mobile apps, and even offline points of sale.
The platform allows you to:
- Create segments for personalization
- Customize recommendations in emails and on your website
- Customize block display logic
- Use pop-ups and in-app blocks
- Create interactive forms and surveys
- Conduct analytics and data collection
In addition, Maestra.io takes into account product availability and geofencing to avoid irrelevant offers.
How does personalization work in practice? For example, a customer recently viewed pants on your website. Recommendation algorithms in an email can remind him of this and also suggest several other similar styles in their size. As a result, the customer receives exactly what they’re looking for, increasing engagement and driving sales.
Like any complex tool, working with a personalization module requires immersion—not only in the technical aspects but also in developing marketing strategies. We help you set up personalization to keep “won” and attract new customers.
Do you need effective scenarios, customized solutions, and control over every stage—from implementation to results analysis? You’ve come to the right place. It’s time to take customer interactions to a whole new level!